Hi Lovelies!

Two weeks ago I introduced you to a brand new regular blog “BABE BEHIND THE BRAND”, where I introduce you to some of the MEGA #GirlBosses I have had the pleasure of meeting (or insta-meeting) through Champagne S’il Vous Plaît. [If you missed it, check it out here]. And you girls went CRAZY for it! I’m SO glad you loved meeting Julie from You Rock Style, and I’m SO excited to introduce you to Sam from TSID Clothing today!

Sam is so lovely, down to earth, generous and relatable. I’ve loved chatting with her via DM and email and her taste in clothes is impeccable… I’m obsessed with every edit Sam releases! And I think that’s because Sam is a Mum and also has curves, so she knows what works and what doesn’t for women! Grab a coffee and join me in getting to know the utter Babe who is Sam…

image5 (Small)


CSVP: What was the inspiration for starting TSID Clothing?

TSID: I have always loved fashion. Throughout all the jobs I’ve had, fashion has been a massive part of my life.  Opening our little store was a lifelong dream. I needed to do something that gave me the ability to be creative, something I was passionate about  and the flexibility to be with my family. We were literally living week to week with the 9-5 grind. I was made redundant from my position in sales at a signage company, and found myself at a total crossroads. We decided to take the biggest gamble of our lives, took every cent we had, and TSID was born.


CSVP: Who IS Sam?

TSID: Sam is a mother. A wife. A friend. She is positive, hardworking. She doesn’t wear her glasses enough. She is generous. She has piles of laundry. She is a touch parker. She loves to laugh. She has 5 million thoughts swirling around in her head at any given time, but always has time for her 4 kids. She loves dip and cheese. She is an entrepreneur.

image3 (Small)


CSVP: What sets TSID apart from other brands?

I like to think we are a relatable brand. We have the philosophy that ANYONE can look good, at any size, shape or age.  I personally am a size 16 and I’m always on the lookout for styles that will suit most girls.  Our model Megan isn’t a professional – as gorgeous as she is. She is a 35 year old mum. When you see her smiling in a shoot it is because we are genuinely having a great time! We are a family business. We try to provide a personal service. We do all our own admin and socials.  Our team is small but tight. Everything we are do is a result of trial and error. We are just mums, having a go and trying to do our best.

CSVP: I love your team, your stories on Instagram are great! 

image1 (Small)


CSVP: What does your typical day look like?

TSID: First things first COFFEE!!! Then we Get our 4 children off to school. No day is very typical but it is busy! From photo shoots, buying, customer care and looking after our staff. 

image4 (Small)

CSVP: If you could only wear ONE beauty item everyday, what would it be?

TSID: Deodorant! 

CSVP: Ha ha! I love how practical you are! 


CSVP: What is your coffee/cafe order?

TSID: Strong latte no sugar
CSVP: What is your Must have piece from TSID?

TSID: Eve dress (all colours)

CSVP: If you ladies haven’t figured out yet how OBSESSED I am with the Eve dress, then let it be known now… it is THE MUST HAVE dress for every woman! I have it in two colours and plan on collecting the rest very shortly lol! Throw on and look fabulous, perfect for school drop off!
CSVP: What do you do for self-care/relax?

TSID: To be honest, not much! I don’t really do nails, lashes etc. I do love to get my hair done, but relaxing? Tell me what that is again?

CSVP: Oh Sam that’s so naughty! Luckily I wrote a blog or two about that -wink wink-
CSVP: What is the best thing that has come out of running TSID?

TSID: There are a couple of things. With the explosion of website traffic, my husband is now on-board with me and we both work the business full time. This means that our family life is a lot more flexible. We have 4 children and so there is always someone available to do school or day-care drop offs, pick ups. I don’t have to miss out on the important school events. We are a great team.

The other thing would be the friendships I have made.  Not only within our fabulous team, but within the industry. I have connected with so many like minded women and they are so supportive and kind. It’s really cool.

image2 (Small)


CSVP: Favourite colour?

TSID: Black


CSVP: Cocktail, champagne or wine? 

TSID: I’m actually a beer girl!

CSVP: I’m beginning to think I need to add that as an option LOL!!


I hope that you have enjoyed getting to know Sam, the Babe Behind the Brand: TSID Clothing. I know I have! Next time you’re online looking for some cute pieces go check her out! (See below for a slideshow of some of the awesome TSID Clothing pieces I own!) x

Rachael xo

This slideshow requires JavaScript.

PLEASE NOTE:  I have not received compensation for the blog. I am just sharing the love with fellow Fashionistas.

Let's chat!

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s